Mission
Exel Louisiane’s mission is to provide French language training and cultural resources to Louisiana professionals looking to expand their business capabilities. We equip local companies, hospitality leaders, and entrepreneurs with the practical tools needed to grow their Francophone clientele. Whether you are looking to better serve Louisiana’s historic local French-speaking communities or tap into the lucrative market of millions of international Francophone tourists visiting our state each year, we bridge the gap between language and economic growth.
Equip your Louisiana business with professional French language tools. Grow your clientele by connecting with local and international Francophone tourists.
Vision
By expanding French-language capacity and services, Louisiana is uniquely positioned to thrive in the global marketplace. Embracing our linguistic heritage creates a powerful competitive advantage—one that drives international investment from Canada, France, and the broader Francophone world, while meeting the growing demands of our cultural tourism sector. By investing in professional French training, we open new economic pathways for the state’s French immersion graduates and secure Louisiana’s place as the premier bilingual business hub in the Gulf South.
French isn’t just our history—it’s our economic future. As the only state with a deeply rooted Francophone heritage, Louisiana possesses a distinct asset that sets us apart on the global stage. By growing our French-language capacity, we unlock potential across three key pillars:
Workforce Development: Creating high-value professional opportunities right here at home for Louisiana’s French immersion graduates.
Tourism Excellence: Elevating our hospitality sector to seamlessly meet the demands of millions of global French-speaking tourists.
Global Investment: Attracting foreign trade and investment from Canada, France, and international Francophone markets.
French Support Services for Professionals, Leaders, and Businesses
Promotion & Marketing
Exel Louisiana members are featured on the Discover French Louisiana map and social media
Professional Development
Secure funding for your French and Louisiana Creole projects. Plus, participate in workshops statewide
French Resources
Download and utilize French language materials to increase offerings at your business
Featured Members of Exel Louisiane
The French language is one of Louisiana’s most dynamic assets. The region’s Francophones can attract foreign investment, welcome international tourists, or better serve the local French-speaking community. Members of Exel Louisiane embody this dynamism in their commitment to working in French everyday, and finding creative ways to leverage French as a powerful economic driver.
To learn more about highlighting the work of members, visit the Discover Louisiana in French map.
The Soleau Group
The Soleau Group supplies agricultural equipment to various Francophone countries in the Caribbean and Africa. Owner Luc Soleau has leveraged French as an asset to expand his business across the world.
Cajun Food Tours
Cajun Food Tours is headquartered in Lafayette, the heart of French Louisiana. Owner Marie Ducote has pulled from Louisiana's past to craft tours of local restaurants, with options available in French.
Laura Plantation
Laura focuses on telling the story of the property’s enslaved people. The site has garnered international attention due to its bilingual marketing strategy and tours available in French and English.